LAB Focus Blogs
The blogs of LAB's four focus areas bring forth each focus area’s RDI and education activities.
Publication series
The LAB publication series publishes reports, monographs and compilations based on the RDI and higher education teaching activities at LAB.
All publications in the series are available online via Theseus.
About publishing in LAB
You can read more about LAB’s publishing activities from the LAB Guide to publishing and open science. The guide also offers information about open science, how to evaluate scholarly publications, and how to promote your research.
For any additional information or questions, please contact julkaisut
lab [dot] fi (julkaisut[at]lab[dot]fi)
Latest articles
LAB Open
Beyond Budget Tracking: Rethinking Project Cost Performance
Project cost management is often reduced to budget monitoring, even though broader project dynamics shape cost outcomes. Understanding how planning, execution, and decision-making interact provides a more meaningful basis for evaluating project success. This article analyzes how project performance domains can serve as a practical framework for cost analysis and support a more comprehensive evaluation of project performance. Source
Swiveling information into customer satisfaction: learnings from a case study in industrial B2B company
In today’s B2B environment, companies operate in a landscape where customer experience and data availability are critical success factors. Despite abundant data and advanced tools, many organizations struggle to transform information into meaningful customer value. This article explores how information can be swiveled into customer satisfaction through strategic communication in an industrial B2B context. Source
Mapping Nordic Rehabilitation Pathways – LAB’s Collaboration with Blautic and Eurofitness
What does a rehabilitation journey look like in different Nordic countries—and how could it be improved? At LAB University of Applied Sciences, a new collaboration with Blautic and Eurofitness turns this question into applied research, practical insights, and innovation opportunities within the European I3-INSHAPE ecosystem. Source
LAB Focus
Fast Emotions or Slow Nostalgia? Why Slower Storytelling May Be More Effective at Christmas
Christmas advertising is traditionally related to emotionally intense storytelling, nostalgic family situations and expressive narratives. However, as the digital environments are dominated by fast content and constant stimulation, this type of emotional communication may not always be the most effective way to attract consumer attention in different cultural contexts. The digital environments have become saturated […] The post Fast Emotions or Slow Nostalgia? Why Slower Storytelling May Be More Effective at Christmas appeared first on LAB Focus.
AI and its Role in Changing Financial Reporting in SMEs
This article discusses the implications of artificial intelligence technologies e.g. robotic process automation and machine learning on the efficiency of financial reporting process and accounting operations. Results reveal that AI-driven automation often increases the accuracy of financial reporting and reduces repetitive human tasks. The results demonstrate that AI should be used as a supporting tool […] The post AI and its Role in Changing Financial Reporting in SMEs appeared first on LAB Focus.
To control or to comply? The impact of AI in universities
Generative AI has entered higher education at a pace that neither teachers, institutions, nor regulators can keep up with. Should universities seek to find more stringent control mechanisms for AI use, or learn to comply with a rapidly evolving technology that has already reshaped how students learn, do assignments and how knowledge is produced? These […] The post To control or to comply? The impact of AI in universities appeared first on LAB Focus.